Whichever Way You Are Going You Are Going Wrong

Description

In 1982, as brothers Mark and Clive Ives opened the doors of their home studio in South London for the first time, the world met WOO – a duo that defied genres and definition, creating music that was proudly detached, constantly evolving, and always surprising. From its title, the debut album Whichever Way You Are Going You Are Going Wrong asserted the Ives brothers as tireless explorers of multiple shifting musical directions – the album blended kaleidoscopic jazz and analog electronics, fluid pop and supernatural muzak, retro pleasure and futuristic adventures. “WOO can sound as smooth as a Martini ad, as sharp as a point of conscience, and often, brilliantly, both,” noted Melody Maker at the time. Now remastered and reissued in a sumptuous box set, Whichever Way You Are Going You Are Going Wrong proves to be not only timeless but also eternal. It is accompanied by a bonus mini-album of rare recordings from the late 70s and 80s, assembled by the brothers with the same spirit that inspired the creation of their groundbreaking first release.