Leigh-Anne Pinnock's debut solo album marks a new era for the British artist: she reveals a bolder, freer, and uncompromising version of herself. Supported by an ambitious marketing campaign, the project revolves around a red alter ego, a narrative thread that will accompany each single until the album's release. With 113 million global streams, Leigh-Anne presents this first album as the purest expression of her ambition and evolution within English, and soon global, neo-pop.