To Pimp A Butterfly

Description

At only 26, Kendrick Lamar is the most promising American rapper of his generation and the new leader of the “West Coast,” according to Snoop Dogg. Originally from the Los Angeles area, he is about to release the most anticipated US Hip Hop album of the year on 03/23, “To Pimp A Butterfly.” His previous album "good kid, m.A.A.d city" sold more than 3.5 million copies worldwide, including more than 25,000 in France. It generated more than 500 million streams worldwide, including more than 15 million in France, and the press was unanimous about it. The first single from his new album, “i,” is being played on playlists on France Inter, Skyrock, and Générations. Kendrick has already been awarded 2 Grammy Awards for this track. His new street track “The Blacker The Berry” has created a huge buzz on the web, and his new “cross over” track will be sent to radio in the next few days, one week before the album’s release. He will soon be in France to promote the release of this new album; between a major TV news program and coverage in renowned newspapers and magazines, we will be hearing about it. With more than 250,000 French fans on his Facebook, he is highly anticipated! 16 tracks to discover on 03/23.