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Advertising / Jingles

Advertising Music and Jingles are short, catchy melodies designed to make an impact and promote brands or products. These vinyl records capture the essence of advertising campaigns and sonic slogans that punctuate our daily lives.

On Vinyles.com, you can find full access to Advertising Music and Jingles vinyl records, sold for lovers of memorable sound creations.

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Advertising & jingles on vinyl: when commercial soundtracks become collectors' items

The birth of the advertising jingle

The advertising jingle was born alongside American commercial radio in the 1920s, before taking over French airwaves in the post-war years. These catchy earworms, purpose-built to lodge themselves permanently in the listener's memory, were pressed onto vinyl in highly specific formats: promotional 7-inch singles sent to radio stations, internal compilations reserved for advertising agencies, and library music LPs whose instrumental tracks provided the soundtrack for countless TV commercials. Never intended for public sale, these records now represent a niche yet utterly fascinating hunting ground for collectors.

Legendary composers, iconic brands, and essential records

From the 1960s to the 1980s, the golden age of the jingle gave rise to genuine composer-arrangers. American Steve Karmen, crowned the 'King of the Jingle', penned unforgettable melodies for Budweiser, Michelob, and the 'I Love New York' campaign; a young Barry Manilow wrote for State Farm and Band-Aid before launching his pop career. In France, the refrains of Dim, Perrier, Orangina, and Air France became embedded in the collective memory, often immortalised on compilation LPs such as 'La Pub en Chansons' or records produced by Jean-Christophe Averty. Library music labels, KPM, Bruton, Chappell, and France's own Montparnasse 2000, are equally coveted: their original pressings, never officially reissued, contain hundreds of instrumental themes recycled in commercials across the globe.

For collectors, the advertising vinyl niche holds genuine treasures but demands a sharp eye. A promotional 7-inch limited to 300 copies for a local campaign can far outweigh a mass-market 1980s compilation in value. The condition of these records, often battered by their original professional use, and the frequent absence of a proper sleeve make grading particularly tricky. This is where comparing listings across multiple platforms proves essential: Vinyles.com aggregates offers from various partner merchants, helping you quickly spot price discrepancies and find the pressing you are after at the fairest price, before completing your purchase with the seller of your choice.

Frequently asked questions

What kinds of records are found in the Advertising / Jingles category?
The category mainly includes promotional 7-inch singles distributed to radio stations, themed compilations such as 'La Pub en Chansons', library music albums whose instrumental tracks soundtracked TV commercials, and corporate records released by the brands themselves, Coca-Cola, Air France, Perrier, and Dim among others. Some pressings are extremely rare, having never been sold in retail stores.
Which advertising records are most sought-after by collectors?
Original promotional pressings from the 1960s-70s by renowned composers, Steve Karmen, Barry Manilow, and Raymond Scott's early jingles, are highly prized. On the French side, Dim or Perrier 7-inch singles and Montparnasse 2000 library music albums in good condition command high prices. Rarity of the pressing and the record's condition remain the two decisive factors.
Does Vinyles.com sell these records directly?
No, Vinyles.com is a price comparison service, not a seller. We reference listings from several partner merchants so you can compare prices, conditions, and available editions, then freely choose which seller to buy from. Terms of sale, delivery, and returns depend entirely on each third-party merchant.
Je n'aime pas le classique, mais les vents j'aime bien ! - Front Cover

Advertising / Jingles (5)